Jeff Knapp is CEO/President of Visit McMinnville, an Economic Development organization overseeing the promotion and development of McMinnville as a sustainable and profitable destination.  Prior to this role, Jeff spent eight years leading Direct to Consumer Sales at Sokol Blosser Winery, programming and developing next level hospitality and sales through relationships.  He works in leadership on local, regional and state issues involving strategic planning and the Oregon Visitor Economy.

Kitri McGuire is a native Oregonian and the VP for Strategic Communications for Visit McMinnville. She gained local hospitality and wine industry experience at Sokol Blosser Winery, where she served in marketing roles for 8 years, and in PR and marketing at Leatherman Tool Group, a renowned Oregon manufacturer and outdoor brand with international reach.

McGuire is involved in a number of professional organizations, including on the board of directors for the International Pinot Noir Celebration, Assemblage Symposium, the Willamette Valley Visitor’s Association, and as President of the McMinnville Library Foundation.

Jamie Howe, a Wyoming native, relocated to McMinnville with her family in 2009.  She has enjoyed exploring several creative outlets in McMinnville, such as acting on the Gallery Theater stage, playing her flute in Second Winds Community Band, and as a singer/songwriter and guitarist in a local duo.  In 2018, Jamie received her bachelor’s degree in Public Policy & Administration with an emphasis on Communications.  Jamie is Visit Mcminnville’s Marketing Coordinator & Arts Liaison, and she is the editor of CRUSH, Visit McMinnville’s monthly printed arts & culture publication.

Jamie serves on the Gallery Theater Board of Directors, Gallery’s grant writing and marketing committees, McMinnville Urban Renewal Area Committee, and is a co-founder of Make Music McMinnville.

Lee McCollins

Lee McCollins grew up in the mid-Willamette Valley, moved to Portland in 2001, and has called McMinnville home since 2016.  Prior to joining Visit McMinnville as Marketing Manager, Lee wore many hats as Director of Marketing at Durant Vineyards, Durant Olive Mill, and Red Ridge Farms.  Lee facilitated Durant’s marketing efforts, public relations, graphic design, events, new product development, and strategic planning.  Prior to his eight years at Durant, Lee worked in Marketing at Whole Foods Market where he was awarded numerous awards for his creative merchandising and thoughtful store design, and commitment to local food producers.

When not being a champion for the great town of McMinnville, Oregon, Lee spends his time gardening with his husband, exploring Oregon’s countryside, cooking, and baking.