Jeff Knapp, originally hailing from Wichita, Kansas, has lived in McMinnville for over 10 years. From 2008 to 2015, Knapp served as the director of consumer relations for the award-winning Sokol Blosser Winery in Dundee, Oregon. In that role, Jeff was instrumental in helping the company achieve its growth objectives by overseeing a variety of business development and strategic planning responsibilities. Prior to his tenure at Sokol Blosser, Jeff gained valuable experience in the regional tourism industry as the director of private events at Avalon Hotel & Spa, and as the private event manager at Bluehour Restaurant, both in Portland.

“Living in McMinnville, I see every day the amazing community we have and the abundance of unique businesses, people, and experiences that make McMinnville so compelling.” said Knapp. “I am energized and honored to market McMinnville as the world class visitor destination that it is, and I am committed to making Visit McMinnville an organization the entire community will be proud of.”

Kitri McGuire joined the Visit McMinnville team in February 2016 as Marketing Manager. McGuire is a native Oregonian from Salem, and graduated from Linfield College in McMinnville (Go ‘Cats!). She gained local hospitality and wine industry experience at Bishop Creek Cellars and Sokol Blosser Winery, where she served in marketing roles for 8 years. Most recently she worked in PR and marketing at Leatherman Tool Group, a renowned Oregon manufacturer and outdoor brand with international reach.

“I’m looking forward to using creative marketing programs to bring real economic change to a town I love,” said McGuire.