Santa Parade & Holiday Tree Lighting Ceremony

Kick off the holiday season in true small-town style at the Merry McMinnville Santa Parade & Holiday Tree Lighting Ceremony. Each holiday season, Historic Third Street transforms into a festive wonderland as twinkling lights, decorated floats, and local performers usher Santa Claus into downtown.

The evening culminates with the lighting of the community tree at the McMinnville Public Library—a heartwarming tradition that brings neighbors and visitors together for a little winter magic in the heart of Oregon wine country. Bundle up, grab a warm drink, and come feel the joy.